Brand Event Photography in Antwerp — Serax 40th Anniversary Gala
Studio Tom delivered brand event photography in Antwerp for the 40th anniversary gala of Serax. The evening took place at the historic Handelsbeurs. In one night, our team produced the full photo and video record of a landmark moment in Belgian design.
A milestone evening in a historic venue
Serax is a Belgian design house. Its objects sit somewhere between tableware and sculpture. To mark four decades, the brand took over the restored Handelsbeurs, the historic Antwerp exchange.
However, the venue is a photographer’s gift and a photographer’s problem in equal measure. The architecture soars. The gilded detail is everywhere. Meanwhile, the lighting is built for atmosphere rather than for cameras.
So we shot the evening as it unfolded. Arrivals, then the room at full capacity. The scenography and the table settings. The collaborations and collections on display. And of course the guests who define Serax’s world: designers, press, influencers, partners and clients.
Photo and video, captured together
We worked alongside our videographer on a coordinated capture. As a result, the two formats never competed for position or moment.
In addition, the brand left with a complete set of assets. Stills for press and archive. Motion for social and recap.
Why brand event photography in Antwerp demands a design-led eye
Covering a design house means the objects matter as much as the people. Serax’s identity lives in material, form and detail. Therefore the coverage had to give the collections the same care as the room.
In practice, that meant close work on table settings and product moments. Alongside it, we shot the wider reportage of the evening.
That’s the difference between a photographer who documents an event and a studio that understands why the event exists.
Gala and event coverage with attitude
From anniversary galas to store openings and brand activations, Studio Tom works across Belgium and Europe. Above all, we help design, hospitality and lifestyle brands turn key moments into content that performs. On social, in press, and in the brand archive.
Because of that, photography, video and social media management stay under one roof. One team, end to end.
